Brew Your Own: Tailormade Branding
25-11-2020 15:00 - 17:30
Copenhagen Science City & Biopeople
Who cares that you have the right product, if you are selling it to the wrong customer?
Learn about the importance of understanding your target audience, their behavior and media use. Hear about the differences between Business to Customer, (B2C) Business to Business, (B2B) and Single Payer Systems where the customer and the user are completely different people. Understand the fundamental differences between various media channels. Meet start-ups who got creative in reaching customers.
Detailed program will be announced soon.
Biopeople contact Anette Birck